CASE STUDY 07
Bacco Minore
Giving a startup for rare Italian grapes its voice from the launch.
ROLE
Digital marketing consultant, copywriter, social media and email
WHEN
2022 to 2023
WHERE
Blog, newsletter, social media
Copywriting
SEO
Newsletters
Infographics
Social media consulting
The brief
An online wine shop and magazine focused on rare Italian grape varieties and small producers.
What I did
I wrote the blog articles and newsletters, designed infographics, set up content on the website and advised on social media.
Articles (in Italian)
“Alessandra offered a fundamental contribution to the launch of our startup Bacco Minore.”
NEXT PROJECT
Wine Guru on Wheels →